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济南灯箱制作五步标准程序

页面更新时间:2015-05-28 13:43 来源:未知 作者:admin 点击:

济南灯箱制作五步标准程序

一、草图创作

One, sketch creation

根据企业具体情况,进行标识草图创作阶段。济南灯箱的草图是把创作思维活动更具体化的一个重要阶段,根据标识设计的识别性、传达性、审美性、适应性、时代性等原则,进行创意与发挥。标识设计草图最好从具象表现、抽象表现、文字 表现、综合表现等各种思路中画出大量草图,然后从中筛选、深化,不要将自己的设计思路局限于某一种表现技法中。在标识草图阶段还是强调用手绘来表现设计思路,因为脑和手是联系在一起的,他们之间的默契是任何东西不能取代的,而且用手绘的线条是有情感的,可以随心所欲。过早使用电脑画草图会导致呆板、形态僵化,思路限制的弊病。

According to the enterprise specific situation, the creative stage of the identification sketch. Jinan light sketch is to an important stage of the creative thinking activities more specific, according to design a logo recognition, communication principle, aesthetic, adaptability, and times, be creative and play. Logo design sketches best from Figurative Expressionism, abstract, text, such as on the overall performance of various ideas draw a lot of sketches, then filter, deepening, not to their design ideas is limited in a certain performance techniques. In sketch identification stage still emphasize by hand to express design ideas, because the brain and hand is linked together, the tacit understanding between them is anything can not be replaced, and hand drawn lines is the emotion of, can be arbitrary. The premature use of computer sketches can lead to stiff, rigid, and thinking limits..

二、深化阶段

Two, deepen stage

从大量标识草图中筛选三至五个比较完整满意的方案,然后广泛征求意见,并做进一步的调整和完善。从图形的完整性、黑白关系、长宽比例、线条粗细、放大进行局部检查,缩小进行视觉效果对比,反复斟酌比较,最后确定一至两个最佳方案。

From a large number of identification of the draft of the draft of three to five more complete satisfaction, and then solicit opinions and make further adjustments and improve. From the integrity of the graphics, the relationship between black and white, length and width proportion, fine lines, amplification of local inspection, reduced visual contrast effect, repeatedly weighed, one or two the best scheme is finally determined.

三、色彩应用

Three, color application

根据设计实际情况,对济南灯箱确定设计方案的黑白样稿进行色彩应用,一般可采用单色,也可以使用套色,但一般不能超过三色以上。因为标识的色彩也是一个企业或一个商品的标准色和形象色,一定要注意色彩的纯度和色度,所应用色彩既要能直观反应企业和商品的性质,又要有与众不同的识别性。

According to the actual situation of the design, to Jinan light box determine the design scheme of the black-and-white proofs for application of color, generally using monochromatic, also can use color, but generally not more than three colors or more. Because the identification of the color is also an enterprise or a commodity standard color and image color, must pay attention to the color purity and color, the application of color is to directly reflect the business and commercial properties, but also a unique identification.

四、正稿制作

Four, the draft production

在确定应用颜色以后,必须制作标准图样,要正确的详细尺寸和数据,图形各部分的比例关系,圆心、半径、弧度的起止和连接及弧度以及种种图形中的细节问题,仔细推敲、认真审稿,确保标识在不同使用中的准确性和一致性。

The details in the future to determine the application of color must be making standard drawings, to correct the detailed dimensions and data, the proportion of the shape of the part, the center and the radius of curvature, the check and the connection and curvature and all kinds of graphics, careful scrutiny, carefully review, to ensure that the logo in use of different accuracy and consistency.

五、视觉调整

Five, visual adjustment

济南灯箱完以后,凭借设计者的专业直觉,最后对标识图形的视觉调整也是非常关键的,目的是为取得视觉上的和谐和对比,使标识更精细、更完美。

Jinan light box after, with professional designers intuition, finally the logo graphic visual adjustment is also very important to in order to obtain the visual harmony and contrast, makes the identification more precise, more perfect.